Apple snapped up online music streaming start-up Lala, and now attention has turned from the what to the why, with three areas of focus: the streaming itself, the talent behind it, and/or the bundled pay model that financed it. For those catching up, Lala scans a user’s hard drive for music, then allows them to stream that music over the internet, from anywhere, desktop or mobile. In other words, cloud-based iTunes.
Apple PR’s Steve Dowling sheds little light himself:

Apple buys smaller technology companies from time to time and we generally do not comment on our purpose or plans.

The traditional “source familiar with …

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Apple’s Lala Acquisition was all About Streaming, or Talent, or Pay Model…

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